So if COVID-19 wasn’t enough for the business world we’re about to be thrown for another huge challenge, especially if you advertise online.
Over the past 10 plus years or so we’ve been give great tools and resources through Google and Facebook to advertise.
Well, everything is about to change.
Actually it’s already started.
I’ve seen it with my clients and I’ve seen it in FB groups and other conversations.
Basically what’s happening is Apple is rolling out a new update to their iOS platform that blocks the tracking info that Facebook, Google, and other online advertising platforms use to make their ads work.
People will still be able to optin to “be tracked” but who is really going to do that.
Hell, I probably won’t opt in and I don’t mind the ads.
That being said, this is going to shake things up like crazy.
So what is going to happen and what we can do?
The truth is, no one knows what will happen.
But there are a few things you can do to help bridge the gap.
And in the video above you’ll hear about a few of those options.
It’s those things and time that will help make the transition through this all of this a bit easier.
So make sure you end up leveraging the methods mentioned in the video.